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Cleenol, a leading manufacturer and supplier of quality cleaning and hygiene products, has announced it is rebranding its market-leading Evolution 1000 range as Easidose.

The independent family-owned-and-run company – which celebrates its 75th anniversary next year – boasts a product range that covers every aspect of cleaning, hygiene, floorcare and maintenance. From its onsite labs and plant, Cleenol formulates and manufactures over 600 formulations, priding itself on the quality of its product and a long-founded attention to providing solutions that do not negatively impact the environment.

The name of the new range is in recognition of its ‘easy to dose’ characteristics. Paul Twiss, Head of Marketing at Cleenol, said: “Our Evolution Super Concentrates system redefined cleaning chemicals. As part of the range, we wanted to create an additional system that ran parallel with our wall mounted dosing systems, one where the need for additional hardware wasn’t required. We called it Evolution 1000.”

“Today, after many years, we are proud to announce the new name for Evolution 1000. We looked at the range and asked ourselves what makes this product so powerful and unique. The obvious answer was the superior cleaning power of each product within the range, but, additionally, how easy it is to dose these products. This is why we’re proud to introduce the brand new Easidose range”.

Each bottle of Easidose has a specially designed measuring cup built directly into the bottle. Also embedded in the bottle is a feed tube which connects from the bottom of the bottle to the measuring cup above. A new range of universal heavy-duty refill flasks will be available as part of the Easidose range and an updated Evolution 1.5 litre range. Both brands share a similar design, so the new flasks will show both Easidose and Evolution logos.

The new Easidose range comprises multi-surface cleaners and degreasers, floor cleaners, anti-bacterial bath and washroom cleaners, air fresheners, window and stainless-steel cleaners and toilet cleaners.

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